Managing digital transformation in manufacturing: an agile or a waterfall approach?

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Digital transformation efforts require a thoughtful approach to change management When we talk about the 4th industrial revolution, we don’t use phrases like “digital upgrades” or “digital tinkering” to describe the changes that are happening in manufacturing companies around the globe. Instead, we call it “digital transformation.” And that’s just what it is — a complete transformation of your... Read More

Digital Transformation in Manufacturing: 10 Best Practices

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Digital transformation efforts are on nearly every manufacturer's road map. But these initiatives go beyond the scope of technology upgrades or short-term projects — they are major cultural shifts.  Here are our 10 best practices for managing digital transformation projects in manufacturing.    Read More

Moving to a cloud-based manufacturing platform: What to Expect

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When managing a digital transformation project, think beyond the technology Cloud ERP, marketing automation systems, customer service platforms, and IoT integrations are crucial tools in the Industry 4.0 toolbox. But these efforts go beyond a simple technology upgrade. Read More

How Salesforce DX has changed our development process

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Salesforce DX has enhanced collaboration, quality control In 2017, Salesforce rolled out Salesforce DX, a tool to enhance the Salesforce development process. In this episode of Q&A Friday, we sit down with James, our Senior Salesforce Developer, to review the platform and share how DX has changed our development workflow. James outlines the benefits of DX including how the new tool can improve... Read More

Salesforce Sales Cloud: You can probably do more with your CRM

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Are you using your CRM to its full potential? If you’re like most manufacturers… probably not.   In this episode of our Q&A Friday series, we share tips for aligning your CRM system and sales process to better meet customers’ expectations for immediacy, personalization, consistency, and predictive, proactive communication. Read More

Cloud Manufacturing: Is 2019 the Year of the Manufacturing Platform?

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Spoiler: YES… but it’s more like the Cloud Manufacturing DECADE In a recent article, Forbes called 2019 the Year of the Manufacturing Platform. In this episode of Q&A Friday, we talk through what that means and hit on the trends that will likely define the next decade of manufacturing. Read More

Building customer connections through outbound sales

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  Outbound sales is hard. But with the right attitude and preparation, your sales reps are more likely to build solid customer connections. If your outbound sales team is like most, cold-calling is probably their least favorite activity. But in the manufacturing sector, it’s often a necessary and effective component in a well-rounded sales strategy. Read More

Salesforce Service Cloud Integrations

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How Lodge Cast Iron Gained a Complete View of the Customer Experience Lodge Cast Iron had a simple, but challenging, goal: put customer service at the center of their company. To do that, they knew they needed to tear down the silos separating their customer service reps from the rest of the company. The solution? Salesforce Service Cloud. Read More

Q&A Friday: How do marketing automation tools like Pardot and Marketing Cloud fit into my marketing strategy?

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Experts in the Manufacturing Cloud

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  We Know Manufacturing Salesforce’s new focus on providing solutions to the manufacturing sector is one of the most exciting industry announcements of the year. At Mountain Point, we’ve long recognized the competitive advantage that cloud-based tools and products can offer our manufacturing customers. Read More