4 Ways Salesforce Can Help Manufacturing Companies Go Mobile

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This morning, I drove through the Starbucks drive-thru on my way to work and handed my phone to the barista. She scanned the barcode on my screen, handed me a caramel iced coffee with 2% milk, and I enjoyed a blissful moment of consumer satisfaction as I saw new rewards points rack up. Their delicious coffee, hipster tunes, and well-designed stores are great. But the main thing that draws me (and... Read More

Learn how one company saved their sales team’s sanity

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Using Salesforce CPQ to simplify complex quoting processes 8-minute video Read More

Demo: Managing Channel Partners in Sales Cloud

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How OEMs can use Salesforce to Align and Engage their Distributor Network Read More

Digital Transformation in Manufacturing: 10 Best Practices

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Digital transformation efforts are on nearly every manufacturer's road map. But these initiatives go beyond the scope of technology upgrades or short-term projects — they are major cultural shifts.  Here are our 10 best practices for managing digital transformation projects in manufacturing.    Read More

How Salesforce DX has changed our development process

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Salesforce DX has enhanced collaboration, quality control In 2017, Salesforce rolled out Salesforce DX, a tool to enhance the Salesforce development process. In this episode of Q&A Friday, we sit down with James, our Senior Salesforce Developer, to review the platform and share how DX has changed our development workflow. James outlines the benefits of DX including how the new tool can improve... Read More

Salesforce Sales Cloud: You can probably do more with your CRM

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Are you using your CRM to its full potential? If you’re like most manufacturers… probably not.   In this episode of our Q&A Friday series, we share tips for aligning your CRM system and sales process to better meet customers’ expectations for immediacy, personalization, consistency, and predictive, proactive communication. Read More

Building customer connections through outbound sales

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  Outbound sales is hard. But with the right attitude and preparation, your sales reps are more likely to build solid customer connections. If your outbound sales team is like most, cold-calling is probably their least favorite activity. But in the manufacturing sector, it’s often a necessary and effective component in a well-rounded sales strategy. Read More

Salesforce Marketing Cloud or Pardot? Which is best for Manufacturing?

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The manufacturing industry is undergoing a fundamental shift. Their business is no longer centered on making products. Instead, it’s all about building relationships with customers to satisfy their desires and needs. In this new Age of the Customer, manufacturers must adopt the sophisticated marketing and customer service strategies formerly consigned to the domain of their retailers and... Read More

Data Integration and Channel Management the focus of Salesforce Circles of Success for Manufacturing event

On October 25, we partnered with Salesforce to host the second manufacturing-focused Salesforce Circles of Success event in Atlanta. The conversation centered on data integration and channel management. Read More

Dreamforce 2018: 6 Sessions for Manufacturers to Watch

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Dreamforce 2018 brought news of exciting Salesforce product developments that can help manufacturers improve their business models, processes and, most importantly, their bottom lines. We see these 6 recordings as being especially relevant sessions for manufacturers trying to shape their digital strategy. Whether your manufacturing company is looking to streamline your back office, adopt a... Read More
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